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studio - brain injury by iforgotmypassword studio - brain injury by iforgotmypassword
uni studio brief
nick from brain injury australia asked us to redesign their current logo, viewable @ [link] . the mismatched shoe concept basically came from my understanding of how an acquired brain injury could affect an individuals life; subtly, adding confusion, memory loss, cognitive problems and changes in behaviour, affecting & impairing daily life constantly.

+ im getting tired
im scared shitless of graduating next year :(
need to get wilder and stop being so scared of design
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:icontherlu:
therlu Featured By Owner Jun 24, 2013
it's very interesting idea of the logo.
Reply
:icongceozeh:
gceozeh Featured By Owner Oct 20, 2012   Digital Artist
I like the idea of the logo and the colours used.
Reply
:iconmayhemandmagic:
mayhemandmagic Featured By Owner Nov 30, 2010  Professional Interface Designer
nicely done.
Reply
:icondesignbold:
designbold Featured By Owner Jul 17, 2009
simple but awesome :) great job mate ;)

+fav
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:iconlilluvlyan9el:
lilluvlyan9el Featured By Owner Apr 25, 2009  Hobbyist Photographer
cool! I like the idea! Don't be scared, you're doing well! Believe in urself!
Reply
:iconcharbage:
charbage Featured By Owner Feb 21, 2009
rad
Reply
:icondigitalam:
digitalAM Featured By Owner Sep 10, 2008
nice work!
the old logo sucks big time!
teh shoe..conmcept..ui think its a little to hard to understand..maybe too deep.
Anyway good job!
Reply
:iconiforgotmypassword:
iforgotmypassword Featured By Owner Oct 24, 2008
haha the old logo is pretty dreadful
i agree with you on the shoe concept, it isn't flat out understandable without a blurb :)
Reply
:iconwimpy3:
wimpy3 Featured By Owner Sep 1, 2008  Hobbyist Traditional Artist
Great design! simple, clear, to the point. well done man! :D
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:iconiforgotmypassword:
iforgotmypassword Featured By Owner Sep 9, 2008
ah, thankyou!
Reply
:iconmohacsy-dot-com:
mohacsy-dot-com Featured By Owner Aug 30, 2008
haha i'm scared to and i've graduated, but i'm starting to get WILD!!!
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:iconiforgotmypassword:
iforgotmypassword Featured By Owner Sep 9, 2008
yes but, you're AWESOME already.
why are you scared!
dont be scared or you'll make me even more scared!
let the wildcat out
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:iconmushy-mad:
mushy-mad Featured By Owner Aug 30, 2008
Very nice work here! You shouldnt worry about graduating, Christina told me you were and still are smart!
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:iconiforgotmypassword:
iforgotmypassword Featured By Owner Sep 9, 2008
haha thankyou dear.
hope ms. wilcoz is giving you enough homework to keep you busy
Reply
:iconmushy-mad:
mushy-mad Featured By Owner Sep 9, 2008
Well. She has her little hissy fits sometimes so I think her revenge for us being bad is loads of work *sigh*.
Reply
:iconrealitywings:
realitywings Featured By Owner Aug 21, 2008
Good gosh, I love the crispness you bring to branding stuff like these! (also your trifekta one!)
My teachers would simply adore you.

RE: Graduating: WHAT ARE YOU SO SCARED ABOUT, I'M THE ONE WHO SHOULD BE SCARED! *flails like a mad woman*

You'll be FIIIIIIIIINE! :D :thumbsup:
Reply
:iconiforgotmypassword:
iforgotmypassword Featured By Owner Sep 9, 2008
sif you should be scared!
my boots will forever wobble
(i hate this time of the year! briefs madness till you diee)
Reply
:iconthethirdrlm:
TheThirdRLM Featured By Owner Aug 21, 2008  Professional Traditional Artist
Hey, I like the design you have going on here.
very clean but it comes with a message. I really like that folding card idea, it is fantastic.

Likewise, I'm a design student graduating in the spring. It is a scary thought, admittedly. But honestly, loosening up about any insecurities or comfort zones in design is the best way to really expand and improve work as a designer.

But I don't see why you're scared! Ha, the work I'm seeing here looks great!
Reply
:iconiforgotmypassword:
iforgotmypassword Featured By Owner Sep 9, 2008
thankyou!
its just a pretty scary thought being out there amongst the massive amount of creativity. exciting, but still gets my knees wobbling.
goodluck to you too!
kick much ass once you're done with uni :)
Reply
:iconthethirdrlm:
TheThirdRLM Featured By Owner Sep 10, 2008  Professional Traditional Artist
Tell me about it.
I'm really just as terrified as you, but I'm just either in a state of denial or just trying to keep my composure for now, ha. Not sure which, though.

Good luck to yourself.
Although, from what I can see, you shouldn't have too much trouble!
Reply
:iconhehasantlers:
hehasantlers Featured By Owner Aug 21, 2008
i dont think you have too much to fear
most of the designs that i have seen from you
are exceptional and eye-catching. good luck!
Reply
:iconiforgotmypassword:
iforgotmypassword Featured By Owner Sep 9, 2008
thanks heaps!
you're too nice with the encouragement :)
Reply
:icontazz6464:
Tazz6464 Featured By Owner Aug 21, 2008
Nice concept, and I hear ya, I'm graduating next year too...eek!
Reply
:iconiforgotmypassword:
iforgotmypassword Featured By Owner Sep 9, 2008
eeek, same!
we can tremble together
Reply
:icon3kolor:
3kolor Featured By Owner Aug 21, 2008
if you are not safe, nobody is !

:)

much love, great stationaries !
Reply
:iconiforgotmypassword:
iforgotmypassword Featured By Owner Sep 9, 2008
you're too kind!
Reply
:iconkarae:
karae Featured By Owner Aug 21, 2008  Professional Photographer
ahhh no worries, you're not the only one. I'm going into my third year in graphic design and even when I compare my stuff to other people, i realize just how 'safe' i am. i gotta break through that too! maybe this year will be different =)

anyway, as always, i love your design work -- and this looks great :)
Reply
:iconiforgotmypassword:
iforgotmypassword Featured By Owner Sep 9, 2008
yea!
i think there comes a point where you just start repeating yourself cos it's worked for you before. then you keep within your 'worked before' box.
good luck! i hope you smash many limits :)
Reply
:iconblacklady666:
blacklady666 Featured By Owner Aug 21, 2008
Me agrada bastante el diseño que es limpio. :clap:

Muy bueno :)
Reply
:iconiforgotmypassword:
iforgotmypassword Featured By Owner Sep 9, 2008
graciaas!:heart:
Reply
:iconmek-menelek:
mek-menelek Featured By Owner Aug 21, 2008
cool dizajn
Reply
:iconiforgotmypassword:
iforgotmypassword Featured By Owner Sep 9, 2008
thanks :)
Reply
:iconmayo-naise:
mayo-naise Featured By Owner Aug 21, 2008  Professional
oo i really like ur business card! ur stationery turned out really nice HD :D
ur scared of design? ur the last person i would think so hehe ;P
Reply
:iconiforgotmypassword:
iforgotmypassword Featured By Owner Sep 9, 2008
im scaredscaredscared!
so very so
hows it happening with all the briefs?
we've got craploads!
Reply
:iconmayo-naise:
mayo-naise Featured By Owner Sep 9, 2008  Professional
hahaha arent we all-
yeh its seriously startin to pack on! im especially scared of the journal design- havent really done much work for it yet ^^;
...
and i wont even mention that 2k essay which is due very very soon ><

how about u? staying on top of things? ^^
Reply
:iconfabrique:
fabrique Featured By Owner Aug 21, 2008  Professional Interface Designer
Great concept! I love the idea behind it, and the images as well. The only thing that's kind of bothering me is, the strong type below the subtile illustrations.. But like i said, i like it, very much!

It's just a bit pitty full, you didn't do much with typographics (in my opinion).

Rik

PS: Lovely gallery!
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:iconiforgotmypassword:
iforgotmypassword Featured By Owner Aug 21, 2008
i originally started out with a more traditional and soft typeface, a lot of the sans serif families. it complimented the shoes above visually but completely missed the point that this corporation was modern, current and dealt with serious medical conditions. it ended up feeling a bit too melodic & pretty which wasn't the direction i wanted to head into.

thats pretty much my rationale to why i chose a stronger typeface, i felt like i needed something more powerful to support my idea. however, i do understand where you're coming from, because many of the more subtle typefaces looked lovely with the imagery.
Reply
:iconfabrique:
fabrique Featured By Owner Aug 21, 2008  Professional Interface Designer
Ah, now i see. No, i have to agree with you. It does make more sense in that way.
But still, very nice work! The black bussines cards we're very strong as well (the name of the company slipps me away).

Keep it up, such works are an inspiration to me, as a student graphic design.

Rik
Reply
:iconaslix:
aslix Featured By Owner Aug 21, 2008  Hobbyist Traditional Artist
great idea and design ..
Reply
:iconiforgotmypassword:
iforgotmypassword Featured By Owner Sep 9, 2008
thankyou!
Reply
:iconrendan86:
Rendan86 Featured By Owner Aug 21, 2008
really cool and smart design, but maybe a bit hard to get the idea without explanation...
Reply
:iconiforgotmypassword:
iforgotmypassword Featured By Owner Sep 9, 2008
thankyou!
lol yeah, needs a bit of a blurb to introduce it
Reply
:iconrendan86:
Rendan86 Featured By Owner Sep 11, 2008
you are welcome sweety ;)
Reply
:iconmrcandy:
mrcandy Featured By Owner Aug 21, 2008
It's really a wild idea.

looks like you got a good client.
Reply
:iconiforgotmypassword:
iforgotmypassword Featured By Owner Sep 9, 2008
thankyou :)
yeah, nick was madness
Reply
:iconseedling-design:
seedling-design Featured By Owner Aug 21, 2008   Interface Designer
great design, and I love the concept. :D the typography is very nicely done as well. Q: what is on the inside of the folded card? is it a red or wingtip shoe?
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:iconiforgotmypassword:
iforgotmypassword Featured By Owner Aug 21, 2008
thankyou!
it opens up to a black shoe, to 'fix' the pair
and it makes the details readable on the back because that 'fixes' them too
lol, i dont think i took the best pictures
Reply
:iconseedling-design:
seedling-design Featured By Owner Aug 21, 2008   Interface Designer
lol, the pictures are fine, of course it would be nice to see the typography up close, but there's just enough detail in the photos to get the concept. :D very nice work.
Reply
:iconamaltheea:
Amaltheea Featured By Owner Aug 21, 2008
:clap: this looks great
Reply
:iconiforgotmypassword:
iforgotmypassword Featured By Owner Sep 9, 2008
gracias :heart:!
Reply
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